The brochure is one of the core marketing elements for any company, regardless the industry in which it operates. Regardless the shape and dimensions (bi-fold, tri-fold, or other dimensions) the brochures are created to serve one or more purposes: presentation of the company, presentation of the products/services offered by the company, sales brochures, brochures designed for a certain campaign, annual reports, etc.
The design of a brochure is extremely important, as it represents the graphic form that conveys both the image and the personality of a company, its philosophy, as well as the key feature of the targeted goal.
If the text of the brochure can be provided by the representatives of the company or created by a copywriter on the basis of a brief, the designing process belongs entirely to the graphic designer. Which are the dimensions that a brochure should have? What images should contain? What is the color scheme of a brochure? What finishes should have in order to convey the best message and achieve the best results?
These are questions with many answers. The design of a brochure is influenced by the evolution and trends of the printing industry and also the web design – the use of headers, of white space, and typography elements.
Beverly Hills Brochure
Credits: www.behance.net – Beverly Hills brochure
Elegant design, black background, covers printed in black and white and embossed logo. Perfect for luxury Real Estate project
Tri-fold brochure
Credits: www.emtgrafico.deviantart.com
Trifold brochure containing laser cut design.
Vespa Brochure
Credits: www.niggez.deviantart.com
This brochure was designed for Vespa veteran show in Norway.
Royal Veterinary College CPD Brochure 2013
Credits: www.behance.net
Another exciting and engaging brochure designed for the CPD department of the Royal Veterinary College.
Corporate Business Brochure
Credits: www.behance.net
This is a corporate business brochure perfect for company that needs clean, professional, modern template design.
Foliomania – The designer portfolio brochure
Credits: www.lemongraphic.sg
A unique way of showcasing the designers work in a magazine style.
Minimal Eyes Brochure Template
Credits: www.behance.net
12 pages brochure template can be adapted to be any purpose with single color schemes.
Weight Watchers 360 program
Credits: www.behance.net
A series of brochures we named Weight Watchers 360 that illustrates the idea of a holistic approach to dieting. The concept embodies the total integration of food, exercise and mind that makes Weight Watchers so successful.
Tourist Guide Brochure
Credits: www.behance.net
Tourist Guide Brochure – designed for United Arab Emirates
Taj Vilas Brochure
Credits: www.behance.net
This brochure was designed for a real estate developer. The project was a contemporary living spaces – high-end luxury villas, complete with modern amenities. The designer’s focus was to design a brochure with nature fountain of inspiration.
Hilton/ F&B brochure
Credits: www.behance.ne
Brochure F&B for Hilton hotel Hanoi, Vietnam – simple and elegant.
WildLife Brigade
Credits: www.javierfuentesart.com
A brochure with a clean, modern and elegant look.
NTU Art & Design Book 08/09
Credits: www.behance.net
Design, art direction and bespoke typeface for Nottingham Trent University’s Art and Design book. The book includes a multicoloured sketchbook, stickers, postcards and a stencil.
The NTU Art & Design Book 08/09 has been shortlisted in the Promotional Brochures category.ROBERT HORNE SHOUT AWARDS 2008/2009
The NTU Art & Design Book 08/09 was the overall winner of the awards (joint winner with MadeThought), it also won Best Corporate Brochure.
Konami Gaming KP3 pop-Up Brochure
Credits: www.flickr.com – designed by cockrellenovation
Konami brings games to life, and this 3D brochure was used to target casinos and communicate its interactive games and 3D capabilities.
“Success by Design” Annual Report 2012
Credits: www.behance.net
n eye-catching annual report design filled with quirky layouts. Colourful inside-out!
Trifold Brochure
Credits: www.zamanland.deviantart.com
Trifold brochure designed for an investment company. Interesting puzzle concept.
Construction brochure
Credits: www.graphicriver.net
Minimal brochure for real estate, architecture portfolio or construction companies. Modern, clean and simple.
A5 brochure
Credits: www.graphicdesignjunction.com
Interesting template. Nice and modern, perfect for fashion industry.
Waterfront Brochure
Credits: www.behance.ne
Interesting design.
Annual report
Credits: www.graphicriver.net
This annual report is perfect for company that needs clean, professional, modern look design.
TVNZ 7 – TRIANGULAR FOLDING BROCHURE
Credits: www.behance.net
A nice triangular folding brochure that matches the TVNZ 7 logo when is unfolded.
ZIMAT brochure
Credits: www.behance.net
Beautiful layout and colors, beautiful style, nice design.
Hindenburg brochure
Credits: www.behance.net
Nice design, combining just 2 colors….
Snowbordets historie
Credits: www.behance.net
A very nice brochure with creative die cut and beautiful colors!
Come and Study brochure
Credits: www.behance.net
Elegant, simple, in technical style with Slovak national colors, these were the key points for developing this concept. Main theme, which occurs everywhere, is made of these colorful squares. The element of movement (Come and study) is visualized by direction arrows on the background to enhance dynamic energy of whole concept.
Driven Marketing brochure
Credits: www.behance.net
Nice, clean and modern brochure.
Studio R7 brochure
Credits: www.alexball.deviantart.com
Simplistic, yet stunning design. Very nice.
Promotional Brochure for Troubadour
Credits: www.behance.net
This brochure was designed to find sponsors for the “Concours de la chanson francophone de Québec 2012”. The designer used spread and expressive pictures to give the feeling and the flavor of this special contest.
Ann Sacks brochure
Credits: www.behance.net
This high-end brochure was designed for Ann Sacks company. An embossed, foil stamped sleeve, inspired by a field of tiles, holds nine individual folios, each showcasing a unique collection of new products.
IKEA brochure
Credits: www.behance.net
An interesting brochure developed for Ikea in Kuwait. This concept demonstrates how easy it is to go from a flat brochure to a fully decorated bedroom using a pop-up design.
Australian Centre for Photography brochure
Credits: www.underconsideration.com
Having interesting folding techniques, bold color, and smart composition, the ACP’s informational brochure goes against the grain — literally and figuratively. This brochure takes each reader on a unique journey from panoramic to macro.
Budapest Architecture Film Festival Brochure
Credits: www.behance.net
Nice and cool design art.
MCA – A5 Brochure Design
Credits: www.behance.net
This brochure concept plays with the use of typography and large images. Nice and interesting design.
Simpson’s Brochure
Credits: www.behance.net
In order to reflect the quality and style of the hotel the brochure has metallic silver foil blocking, spot silver ink and gloss varnish throughout.
Bynd Artisan brochure
Credits: www.andlarry.com
This brochure was designed to capture Bynd Artisan’s reach experience, knowledge and history, and to act as a tactile extension of their capabilities and dedication to their craft. Interesting and unexpected combination of design, different paper sizes and stocks.
A4 brochure
Credits: www.iscreativestudio.com
The designers created an unusual folding and format with colorful geometric shapes to communicate the information in an interesting way and to make the piece less ordinary.
Minimal Interior Design Catalog
Credits: www.graphicriver.net
Square interior design catalog with a minimal and modern design.
Corporate brochure template
Credits: www.graphicdesignjunction.com
A modern and powerful design for a brochure.
The White House Project
Credits: www.hongkiat.com
A brochure that folds differently and uses bold colors. Interesting idea, nice design.
Inward Mission Event Brochure
Credits: www.behance.net
The designer’s approach encompasses a strong use of black and gold. The final product is a modern, elegant, high-end brochure.
Wates Group – 2010 annual report
Credits: www.theallotmentbranddesign.com
Interesting way to use the white space, grayscale images and splashes of color.
Dream of Mind – vintage looking brochure
Credits: www.behance.net
An art book that tells us a story about one simple and fascinating dream. The use of worn paper texture and abstract art on the brochure makes it an interesting piece.
Klauss Boehler brochure
Credits: www.lg2boutique.com
The new Klauss Boehler branding draws its inspiration from the world of the English tailor where aesthetics, thoroughness and workmanship are bywords.
Square Minimal Trifold
Credits: www.graphicriver.net
Clean, modern and simple design.
Corporate trifold brochure
Credits: www.graphicriver.net
Creative design.
Colorful trifold brochure
Credits: www.behance.ne
Business trifold brochure, with black and white images and flat designed color elements.
Trifold brochure template
Credits: http://blog.entheosweb.com
A brochure with a very unique layout. The visual elements and texts are perfect balanced.